This digital product discusses the importance of the equal streaming movement, which aims to promote diversity and representation in the streaming industry. This work emphasises the awareness of tolerance and equality.

The brand’s colour output combines multiple shades of blue, which links the streaming service to the “blue and white” product. A logo combines clues within the letters, made out of multiple languages, thus emphasising the diversity of the streaming service.

In addition, collages helped with branding that conveyed a message of unity, harmony, and a common language.